Total English
Introducing our work with Total English, a pioneer in providing engaging online and instructor-led English lessons. In an era where digital education is paramount, Total English needed a digital platform that was as dynamic, engaging, and user-friendly as their teaching methods. We at Uncommon were tasked with the mission to design and optimise their website in a way that would echo their commitment to quality education while reaching a global audience. We proudly crafted a web experience that not only showcases their expertise in English instruction but also significantly boosted their online visibility, solidifying Total English's place in the online education sector.
01The Goals
Our collaboration with Total English was defined by several key objectives:
- Interactive Website Design: The primary goal was to create a user-friendly, engaging website that reflects the dynamic nature of Total English's online and instructor-led lessons.
- SEO Optimisation: To reach a wider audience, we needed to improve Total English's online visibility through effective SEO strategies.
- Learning Platform Selection: Identifying and integrating an appropriate learning platform that aligns with Total English's teaching methodologies was crucial.
- Payments Integration: To facilitate easy transactions for their global audience, we aimed to incorporate a seamless and secure online payment system.
02The Challenges
In our journey with Total English, we navigated several unique challenges:
- Creating a Dynamic Learning Environment: Building an interactive and engaging website for online learning presented complex design challenges.
- Improving Online Visibility: In a saturated online learning market, boosting SEO rankings required a carefully crafted strategy.
- Learning Platform Integration: Selecting and integrating a learning platform that meets the needs of Total English's diverse teaching methods was a complex task.
- Secure Payment Solution: Incorporating a secure, user-friendly payment system that can handle transactions from various global sources was essential.
03The Outcome
The collaboration resulted in some outstanding achievements:
- Dynamic Web Presence: We created an engaging website that effectively communicates Total English's commitment to providing high-quality English lessons.
- Improved Visibility: Through advanced SEO strategies, we significantly boosted Total English's visibility in search engine results, leading to a surge in organic traffic.
- Successful Platform Integration: After careful consideration, we integrated an appropriate learning platform that aligns perfectly with Total English's teaching methods.
- Smooth Payment Process: We successfully incorporated a secure and user-friendly payment system, enabling Total English to handle global transactions effortlessly. This has significantly improved customer experience and trust in the platform.
A web development studio building websites to drive sales for small businesses.