Creative & Culture Project

Graft

A website for a London fusion jazz band that grooves, built to win bookings.

Client
Graft
Industry
Creative & Culture
Services
Website Design, Custom Development, CMS, SEO
Graft
01. Background

The Challenge

Graft is a London fusion jazz band playing reworked jazz standards in a more danceable style alongside original jazz funk. The line-up rotates through musicians from London's jazz, soul and blues scenes, so the band needed a home that could show who's playing without constant rework. Above all, the site had to get them booked. Clubs, festivals and private event organisers needed to hear the band, see them live and get in touch, all in a couple of clicks.

02. Execution

The Solution

A music-first site that lets the band's playing do the selling and makes booking easy.

Hear Them Live

Full live-set videos and a photo gallery give bookers a real sense of the band on stage.

Content Management

Gigs, band members, videos and photos are managed in a CMS, so the rotating roster and new dates stay current without a developer.

Built for Bookings

A clear booking prompt with one-tap email copy, plus a mailing list sign-up so fans hear about gigs first.

03. Impact
9

musicians showcased in the band roster

100%

responsive, mobile-friendly experience

3

full live sets ready to watch